Definitive focuses on early stage medical device development providing proof-of-concept through to production release. We are a full service design-engineering firm, providing the complete package of new product development for large corporations as well as start-up businesses within the medical industry. Our rich skill set — whether sketching an idea or engineering for manufacture and performance reliability — enables us to inform our designs with unique market insights. The Definitive portfolio includes products we’ve nurtured from the earliest stages of concept through to production, as well as those that represent line extensions for global brands.
We know that an informed and thoughtful design will improve the experience for product users. In the case of medical products, good design helps clinicians perform better, faster or with greater accuracy. That might translate to a shorter or less invasive procedure and a more positive healthcare... Read More
Good design goes well beyond a sleek packaging shell. Good design should delight, empower, and quietly inform. Its qualities are perceptible by a variety of senses and so make an emotional connection to the user. This is the tipping point, when a product becomes the preferred and indispensable... Read More
Prototypes provide the development team with a tangible model of exactly how a product will function and look before it is manufactured. We see prototypes as a tool for learning, validating design intent, mitigating risk, and assessing design for manufacturability (DFM) throughout the... Read More